Bucket brigades based on non reciprocal links

There's a clear correlation between fast load times and high search engine visibility, and it's important to ensure your website's SEO is as strong as possible in order to stay at the top of the SERPs. What we should be worried about is having a large number of web pages …

more ...


My thoughts on web portals

Unfortunately, there's no easy way to do this - while many online tools can estimate the value of a link, they also tend to return false positives just because another site is new or little-known. A strategy on Facebook might not work so well on Twitter. A corporation's brand image reflects …

more ...

Who else wants to enjoy gateway sites

Roundup posts are collections of content in a given topic within a certain period of time. You can see bloggers who curate content this way by simply creating monthly or weekly collections of great content related to their topic. The most important reason for creating roundup posts is to get …

more ...

A focus on non reciprocal links to benefit search engine placement

Your customers are looking for answers to questions, or resolutions for problems they're having. The tactics used in 2004 are all outdated now as the new call is something else. Then, the IMC program can be designed to influence consumer thinking. Communications goals differ depending on the stage in the …

more ...

Headings and organic links

To be successful, the marketing department must change its thinking process. Good. Link liberally to other parts of your site within the text. The content on your blog or website is the digital salesperson in the organization, and should follow the same brand values and guidelines.

Severity and Vulnerability

These …

more ...

Actionable tips on inbound links and Pinterest

By application servers I am referring to the Java technology realm and the likes of Tomcat, Jetty, JBoss, WebSphere, and WebLogic. To get more traffic, you need backlinks. Links can drive traffic and help you rank higher in search engines. While it's tempting to bribe your way into credibility, it's …

more ...

How to survive your first encounter with comment spam

Search engines typically prioritize site titles, page titles, blog post titles, and headings. These titles also appear in browser tabs and search results, so it's important to write them so they're friendly to both search bots and human readers. The page title is still one of the most important ranking …

more ...

Learn the SEO ropes

Maybe the most fascinating thing about search is how quickly and regularly it changes. What we've covered here today may be replaced by something entirely different a few years or a few months from now as technology continues to evolve. On-Page Optimization undoubtedly is a pillar for SEO. If even …

more ...


Is this the end of text links as we know it?

If it works for 91% or businesses, it is very likely to work for you too. Google is the dominant search engine in many countries, but not all of them. How you optimize your website depends heavily on the target market for that site, and the search engines that (are …

more ...

Little known ways to improve positioning through the use of anchor text

This process ultimately results in increased search traffic and revenue. Building brands incorporates the creative use of mobile advertising. Creative, interesting, and informational articles that really speak to an audience are much more likely to get shared, repinned, and re-tweeted. The best way to tap into that type of influence …

more ...

One important aspect is landing pages

In this chapter we're setting the stage for how to get creatively motivated to increase traffic and learn how to kite trends. People buy from businesses they trust, not businesses that publish low quality, untrustworthy content. As Google continues to prioritize the user experience in its algorithm, this data can …

more ...

Onpage factors matter more than with Google

The brand name should be associated with the product's most prominent characteristic that makes it stand out from competitors. These days, the search engines are sophisticated enough to know whether or not the content is valuable to users. Yes, contextual link building is important, because they boost results on search …

more ...

Set up Daily Email Alerts to help galvanise your SEO

Comanaged hosting is a bit different. Long-tail keyword phrases are among the building blocks of an SEO strategy. They are used to optimize copywriting, metadata and link-building strategies. To understand evergreen content, think of the evergreen tree: As I mentioned, SEO is a long-term strategy. You won't see results in …

more ...

What can Twitter teach you about inbound links

When writing an article or some content for your web page, remember- 'spices add flavour to a dish and make it more appealing to our senses. In the same way, keywords are like spices to our content. Keyword density is good but, to create rich content, there should be variety …

more ...

Follow a consistent cadence towards 301 redirects

For maximum ranking potential in search engines, ensure that no affiliates or 3rd party vendors use the same descriptions that you are using. This format may be found in highly competitive markets in which intense rivalries exist between competitors. In modified rebuy or straight rebuy situations, one or more of …

more ...

Make sure your SEO checklist includes link bait for best results

Investing in SEO can have an exceptional rate of return compared to other types of marketing and promotion. When a person searches for something in a search engine, they are looking for specific information, and if your website is the most visible and relevant result to their needs, they will …

more ...

One important aspect is cloaking

Developing an SEO strategy for your business can help draw consumer traffic to your website as well as grow your sales and revenue. So you may have found some content on your site that would quallify as thin or duplicated content. This part of why having a blog can help …

more ...

Questions to ask about SEO

The whole notion that one person is key to unlocking the "secret" to SEO is flawed. If you are selling products or services, you want to know how many people that came from search engines bought the product or service. Try using an ontology tool (and an ordinary thesaurus) to …

more ...

Takeaway tips for SEM

Away from on-page SEO, link-building is a huge factor in how search engines rank your web pages. Internal backlinks are created on your site or blog and there's no external element in their creation. The reason behind the creation of internal links it to make navigation around the site easier …

more ...

Things your competitors know about page rank

Some companies focus on consumer promotions, trade promotions, or both. When a user visits a search engine, they type words into the search box to find what they are looking for. The search terms they type are called keywords and the combinations of keywords are keyphrases Content marketing is a …

more ...

Think like a human not a robot when it comes to keywords

They get used to one rule and a new rule comes into place, when in fact, if you look at the evolutionary direction of SEO, it's been consistent throughout its history. So, what it can do, how long it takes, how much it costs, the effort involved. Shared hosting (just …

more ...

Think like a human not a robot when it comes to link bait

Components such as H1 tags, the words used in your website meta description, content and keyword density, permalinks, and backlinks are some of many things that you can leverage to boost your ranking. Google's featured snippets, also known as "position zero" on the SERP, can be a great opportunity to …

more ...



Find, target and shoot

As seen below, typical Google results are dynamic, showing websites, news, local results, images and more. A great and fast way to convey your goal is by using headlines and taglines. Backlinks are incoming links to your website from another site. They are an indispensable part of SEO and a …

more ...

Invest in blogs

There's dozens of factors that go into links, but generally speaking, if your website attracts a lot of links from high quality sites, you will rank higher. So what type of website would get the highest quality ranking? According to Google, the highest quality websites have a super high-demonstrated expertise …

more ...

Optimise your site, paying special attention to text links

These are the basic requirements of all dynamic websites. Answering the question "what is Negative SEO?" is complicated because there are so many tactics employed by black hat scammers. However, if you understand the basics of white hat SEO, then you should be able to figure out how people can …

more ...

Quality Backlinking

Google has thousands of ranking factors and sub-factors that go into their algorithm and we could talk about them all for hours. Understanding the most important SEO ranking factors will get you on the right track fast and let you understand what your primary focus should be when optimizing for …

more ...

The ultimate revelation of backlinks

Although there are many ways to improve site speed, image compression can typically make an immediate impact. A backlink to your site is when another website provides a link to your site, and a good SEO campaign aims to get trusted websites backlinking to yours to demonstrate its credibility to …

more ...

What everyone ought to know about CTR

When you're looking at a competitor's web page source code, you'll see the title tag near the top of the page, along with a bunch of tags used to describe the page's content. If the site includes it, the meta name= "keywords" tag should be a few lines below. Both …

more ...

What is that page's PA (page authority)?

Remember that you are writing to engage and advice someone, not just to try and sell yourself, your business and your products/services. Building a brand's image begins with developing brand awareness. Your content is essential, but Google's ability to count incoming links, in addition to content, was considered a …

more ...


Fun with analysis for now

If a vendor cannot tell you specific results they've gotten for other people, they do not warrant your trust. Colorful images, funny pictures and exciting visual statics are found extremely beneficial in developing tempting and captivating content. If you want the maximum number of people to behold your content, sum …

more ...

How to really understand plugins

The strength of the appeal constitutes another key factor when using a fear approach. Link building is hard and getting high-quality links is a time-consuming process. If you're tempted by quick win strategies or tactics then don't be surprised when your rankings start to dip. Creating great quality and link …

more ...

Industry Content Analysis

If a person goes looking for a company or product by name, Google will steer them towards what they're looking for. With that in mind, it is always best to create posts and articles which target different behaviours. Since your content is evergreen and remains relevant all the time, it …

more ...